June 7, 2024

How to Make Money on TikTok: Top 8 Tips

How to Make Money on TikTok: Top 8 Tips

If you've been growing your TikTok account and are comfortable creating content daily, there are numerous ways to turn your passion into profit. From joining the Creator Fund to landing brand deals, and even starting your own business, TikTok provides a plethora of opportunities to make real money. Here’s a comprehensive guide to help you navigate the various ways you can monetize your TikTok account.


TikTok has emerged as one of the most influential social media platforms, transforming ordinary individuals into internet sensations overnight. But beyond the fame and viral videos, TikTok offers substantial opportunities for creators to make money. If you’ve been dedicated to posting content and have started gaining traction, it’s time to explore how you can convert those views and likes into dollars. In this post, we’ll delve into eight effective ways to monetize your TikTok account, sharing practical tips, personal experiences, and actionable insights.

1. Join the TikTok Creator Fund

First on the list is the TikTok Creator Fund, a program designed to reward creators for their content’s performance. When you join the Creator Fund, TikTok pays you based on the number of views your videos garner. While the pay rate ranges from about three to five cents per thousand views, it can add up over time.

Eligibility Requirements:

  • You must be based in the US, UK, France, Germany, Spain, or Italy.
  • You need to be at least 18 years old.
  • Your account must have at least 10,000 followers.
  • You need to have accumulated at least 100,000 video views in the last 30 days.
  • Your account must adhere to TikTok’s community guidelines and terms of service.

Pros and Cons: While the Creator Fund is a great start, the earnings may not be substantial enough to serve as your primary income. For instance, a video with one million views would earn you around $50. However, it’s an excellent way to generate side income and validate your efforts.

2. Secure Brand Deals

Once you’ve established yourself as a TikTok influencer, brand deals can become a significant revenue stream. Companies often look to collaborate with influencers to promote their products, even those with fewer than 10,000 followers.

How to Get Brand Deals:

  • Research Companies in Your Niche: Identify brands that align with your content. For example, if you’re in the beauty industry, look for makeup brands.
  • Reach Out Directly: Send a direct message on Instagram or email their marketing department. Introduce yourself, mention your follower count, and explain why you’re a good fit for their brand.
  • Use LinkedIn: Search for the company and its marketing team. Connect with them and pitch your collaboration idea.

Personal Experience: When I had around 100,000 followers, I reached out to several educational companies like Quizlet and Chegg. After sending numerous messages, I secured my first few brand deals, and eventually, companies started approaching me.

3. Start Your Own Business

Using TikTok to market your own business can be incredibly effective. Whether you’re selling merchandise, offering services, or promoting a product, TikTok’s vast audience can help you reach potential customers.

Steps to Start:

  1. Identify Your Product or Service: What are you passionate about? What can you offer that adds value to your audience?
  2. Create a Website: Set up a site where potential customers can learn more about your product and make purchases.
  3. Promote on TikTok: Wear or use your products in your videos, share your story, and engage with your audience. Always include a link to your website in your bio.

4. Build a Mailing List

Although less common, creating a mailing list can be a powerful way to monetize your TikTok audience. By gathering emails of interested followers, you can send weekly newsletters filled with valuable content and product recommendations.


  • Direct Communication: Email allows you to communicate directly with your audience without the constraints of social media algorithms.
  • Monetization Opportunities: Companies may pay to advertise in your newsletter, especially if you have a substantial subscriber base.

How to Start:

  • Offer Incentives: Encourage followers to join your mailing list by offering exclusive content or discounts.
  • Promote Your List: Mention your mailing list in your videos and include a sign-up link in your bio.

5. Amazon Affiliate Marketing

Affiliate marketing is another great way to make money on TikTok. By joining the Amazon Affiliate Program, you can earn commissions by promoting products.

How It Works:

  1. Find Products to Promote: Choose products that align with your niche and audience interests.
  2. Create Content: Feature these products in your TikTok videos, and include a call-to-action directing viewers to the link in your bio.
  3. Earn Commissions: When viewers purchase products through your affiliate links, you earn a percentage of the sale.

This method works particularly well for niches that revolve around product reviews, such as tech gadgets or kitchen tools.

6. App Download Referrals

Many apps offer referral programs where you earn a commission for every download that originates from your unique link. This can be a lucrative way to monetize your TikTok audience, especially if the app aligns with your content.

Steps to Implement:

  1. Join App Referral Programs: Many apps have affiliate or referral programs you can join.
  2. Promote the App: Create engaging content showcasing the app’s features and benefits.
  3. Share Your Link: Include your referral link in your bio or within the video description.

7. Sell Your Own Merchandise

Selling merchandise can be a great way to capitalize on your TikTok fame. Whether it’s clothing, art, or custom products, TikTok can serve as a platform to showcase and sell your creations.

How to Start:

  1. Design Your Merchandise: Create products that resonate with your audience.
  2. Set Up an Online Store: Use platforms like Shopify or Etsy to sell your merchandise.
  3. Promote on TikTok: Feature your products in your videos and direct viewers to your store.

This method is particularly effective for creators in niches like art, fashion, or gaming, where custom merchandise can be a huge hit.

8. Offer Paid Subscriptions or Exclusive Content

If you have a dedicated fan base, offering paid subscriptions or exclusive content can be a viable way to monetize. Platforms like Patreon allow creators to charge for access to premium content.


  • Steady Income: Subscriptions can provide a reliable monthly income.
  • Engaged Community: Paid subscribers are often more engaged and supportive.

How to Implement:

  1. Create Exclusive Content: Offer behind-the-scenes footage, tutorials, or personalized shout-outs.
  2. Promote Your Subscription: Encourage your TikTok followers to subscribe for exclusive content.


Q: How much can I realistically make with the TikTok Creator Fund? A: Earnings depend on your video views. While the pay rate ranges from three to five cents per thousand views, consistent posting and viral content can increase your earnings over time. For example, 100 million views over a year earned me around $6,000.

Q: Do I need a large following to secure brand deals? A: Not necessarily. Brands often look for engagement and niche relevance over sheer follower count. Even accounts with a few thousand followers can land deals if they have an engaged audience.

Q: Is starting a business through TikTok viable? A: Absolutely. Many creators use TikTok to market their products or services successfully. The key is to create engaging content that promotes your business subtly and naturally.

Q: How do I build a mailing list? A: Offer incentives for signing up, such as exclusive content or discounts. Promote your mailing list in your TikTok videos and include a sign-up link in your bio.

Q: Are affiliate marketing and app referrals effective? A: Yes, both methods can be highly effective, especially if the products or apps you promote align with your content and audience interests.


TikTok is more than just a platform for entertainment; it's a goldmine of opportunities for those willing to put in the effort. From joining the Creator Fund and securing brand deals to starting your own business and exploring affiliate marketing, the possibilities are endless. By leveraging these strategies, you can turn your TikTok passion into a profitable venture. So, start experimenting with these methods today, and watch as your TikTok journey transforms into a lucrative endeavor.

For more tips and insights on growing your social media presence and monetizing your content, visit Mysocial.io. Happy creating!